最佳方案——丰田的创新模式ELEGANT SOLUTION

For the first time, an insider reveals the formula behind Toyota's unceasing quest to innovate and do more with less, a philosophy that has made it one of the ten most profitable companies in the world (and worth more than GM, Ford, DaimlerChrysler, and Honda com- bined). In a rare look into Toyota's ability to
consistently achieve breakthroughs that outperform the competition, The Elegant Solution explains what Toyota associates have known all along: it's not about the cars. Rather, Toyota's astounding suc-cess is just the visible result of a hidden creative process that begins with a seven-digit number.
One million. That's how many new ideas the Toyota organization implements every year. These ideas come from every level of the organization--from the factory floors to the corporate suites. And organizations all over the world want to learn how
it's done. Now senior University of Toyota advisor Matthew May shows how any company can achieve an environment of everyday innovation and discover the kinds of elegant solutions that hold the power to change the game forever. World-class benchmarks like Lexus, Prius, Scion --even Toyota's vaunted production system--are
simply shining examples of elegant solutions. A tactical playbook for team-based innovation,The Elegant Solution delivers powerful lessons in breakthrough thinking in a provocative yet practi-cal guide to the three core principles and ten key
practices that shape successful business innovation.Innovation isn't just about technology--it's about.

Foreword by Kevin Roberts
Backstory: One Million Ideas
Introduction: In Search of Elegance
PART 1: PRINCIPLES
　1 The Art of Ingenuity
　 Business meets art and science in an emerging view of work.
　2 The Pursuit of Perfection
　 Conventional wisdom forcing a choice between small steps and big leaps misses 　the point.
　3 The Rhythm of Fit
　 What distinguishes great innovation is its ability to serve the changing needs of society.
PART 2: PRACTICES
　4 Let Learning Lead
　 Learning and innovation go hand in hand, but learning comes first.
　5 Learn to See
　 Elegant solutions come come from customers-- get out more and live in their 　world.
　6 Design for Today
　 Focus on clear and present needs, or your great ideas remain just that.
　7 Think in Pictures
　 Make your intentions visual--you'll surprise yourself with the image.
　8 Capture the Intangible
　 The most compelling solutions are often perceptual and emotional.
　9 Leverage the Limits
　 Restraining forces rule resource constraints can spur ingenuity.
　10 Master the Tension
　 Breakthrough thinking demands something to break through.
　11 Run the Numbers
　 Think for yourself--temper instinct with insight, focus on facts, and do the math.
　12 Make Kaizen Mandatory
　 Pursuing pecection requires great discipline-- create a standard, follow it, 　and flnd a better way.
　13 Keep It Lean
　 Complexity kills scale it back, make it simple,and let it flow.
PART 3: PROTOCOl,
　14 The Clamshell Strategy
　 Management plays a key role in releasing the power of front-line innovation.
　15 The Elegant Solution
　 A team in pursuit of the elegant solution taps the full formula in one session.
　Afterword--Words of Encouragement
Notes & Credits
Acknowledgments
Index