WEBKDD 2001--mining web log data across all customer touch points

WEBKDD 2001--mining web log data across all customer touch points - 图书城
作者:
Ron Kohavi
ISBN:
9783540439691 , 3540439692
出版社:
Springer; 1 edition
出版日期:
2002-09
定价:
110.00
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内容提要 :
This book constitutes the thoroughly refereed post-proceedings of the Third International Workshop on Mining Web Data, WEBKDD 2001 held in San Francisco, CA, USA in August 2001.
The seven revised full papers went through two rounds of reviewing an improvement. The book addresses key issues in mining Web log data for e-commerce. The papers are devoted to predicting user access, recommender systems and access modeling, and acquiring and modeling data and patterns.
Proceedings of the Third Intl Workshop held August 26, 2001 in San Francisco, California. Revised papers are devoted to predicting user access, recommender systems and access modeling, and acquiring and modeling data and patterns. Softcover.
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This book constitutes the thoroughly refereed post-proceedings of the Third International Workshop on Mining Web Data, WEBKDD 2001 held in San Francisco, CA, USA in August 2001.The seven revised full papers went through two rounds of reviewing an improvement. The book addresses key issues in mining Web log data for e-commerce. The papers are devoted to predicting user access, recommender systems and access modeling, and acquiring and modeling data and patterns.
目录 :
Detail and Context in Web Usage Mining:Coarsening and Visualizing Sequences
A Customer Purchase Incidence Model Applied to Recommender Services
A Cube Model and Cluster Analysis for Web Access Sessions
Exploiting Web Log Mining for Web Cache Enhancement
LOGML: Log Markup Language for Web Usage Mining
A Framework for Efficient and Anonymous Web Usage Mining Based on Client-Side Tracking
Mining Indirect Associations in Web Data
Author Index
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