The Carrot Principle: How the Best Managers Use Recognition 胡萝卜原则：最佳管理人员如何使用认知聘用职工，保留人才与提高业绩

The Carrot Principle illustrates that the relationship between recognition and improved business results is highly predictable--it's proven to work. But it's not the employee recognition some of us have been using for years. It is recognition done right, recognition combined with four other core traits of effective leadership.
　　Gostick and Elton explain the remarkably simple but powerful methods great managers use to provide their employees with effective recognition, which all managers can easily learn and begin practicing for immediate results. Great recognition doesn't take time--it can be done in a matter of moments--and it doesn't take budget-busting amounts of money. This exceptional book presents the simple steps to becoming a Carrot Principle manager and to building a recognition culture in your organization; it offers a wealth of specific examples, culled from real-life cases, of the ways to do recognition right. Following these simple steps will make you a high-performance leader and take your team to a new level of achievement.

作者简介：
　　For organizations that do it right, it's a bit like discovering gold in your backyard. Employee recognition, long considered a benefit that costs money, can actually be a management tool that makes money. At first blush, the idea is counter-intuitive. As leaders, we've become accustomed to viewing recognition programs as a cost of doing business. But employee recognition is evolving. A groundbreaking research study of 200,000 employees, unveiled in our new book The Carrot Principle, presents a new paradigm: Applying employee recognition techniques within a context of goal-setting, open communication, trust and accountability, (what we have come to call the Basic Four) accelerates the impact of all of these critical management skills.

PART I: THE ACIELERATOR
1 A Missing Ingredient
2 The Basic Four of Leadership
3 Leadership Accelerated
4 Altruists and Expectors
PART II: CARROT CULTURE
5 Creating a Carrot Culture
6 Are They Engaged and Satisfied?
7 The Building Blocks of a Carrot Culture
8 Carrotphobia: Why We Don't Recognize
PART III: MANAGING BY CARROTS
9 The Carrot Calculator
10 125 Recognition Ideas
Conclusion: Sustaining the Carrot Principle
Appendix A:Acceleration to Business Results
Appendix B:The Jackson Organization's National Employee Database
Appendix C 2006Survey of l,005Working Adults of 26.000 Employees
Notes Acknowledgments
Index
About the Authors