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内容提要:
本书是美国最有影响的微观经济学标准教科书之一,适用于大学的经济系和商学院。它紧扣微观经济学的基本理论,密切联系企业实际面对的经济环境,摒弃了传统教材中过于烦琐的教学推导,设计了独具一格的教学框架和内容体系,十分便于教学。
编辑推荐:
本书是美国最有影响的微观经济学标准科书之一,适用于大学的经济和商学院,它紧扣微观经济学的基本理论,密切联系企业实际面对的经济环境,摒弃了传统教材中过于烦琐的教学推导,设计了独具一格的教学框架和内容体系,十分便于教学。
目录:
Chapter 1 The Market Economy PART ONE The Household Chapter 2 Consumer Choice Chapter 3 Comparative Statics and Demand Appendix 3A An Algebraic Approach to Consumer Choice Chapter 4 Price Changes and Consumer Welfare Chapter 5 The Household as Supplier Chapter 6 Choice under Uncertainty PART TWO The Firm Chapter 7 The Firm and Its Goals Chapter 8 Technology and Production Chapter 9 Cost Appendix 9A An Algebraic Approach to Technology and Cost 前言:
WHY WE WROTE THIS BOOK
This book is about microeconomic theory and how it is used to analyze and evaluate contemporary market systems. Understanding markets is important for every well-educated citizen. Throughout the world, societies are debating, sometimes violently, the merits of market-oriented approaches to dealing with social problems. Some nations with long histories of central planning are turning to markets. At the same time, within several market-oriented economies, critics are arguing
that the government should take over more fu..
序言:
The development of this new edition of Microeconomics was truly a collaborativc effort--an active process in which you, microeconomics instructors from across the country, participated. Before we touched a word of the second edition, we distributed over 1,000 market surveys asking for your input and guidance in this revision process. You responded in great numbers, providing us with insight into the focus and direction of your courses, your teaching methods, and thc skills
and preferences of your students. This input, combined with that gle..
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