The Marine Corps Way

This title highlights leadership strategy designed for the battlefield, adapted for the boardroom. It is based on a cover story in the Harvard Business Review entitled "Maneuver Warfare," "The Marine Corps Way" shows business leaders and managers how to adopt the principles and strategies that have made the Marine Corps so successful. Written by a Wharton professor and two former Marines who have now moved on to the business world, the book brings a consummate mix of business savvy and military know-how to bear on the challenges faced by today's managers. The centerpiece of the management model it espouses is maneuver warfare, in which the forces of disorder and uncertainty are used to undermine an enemy's ability to fight as a coordinated, effective whole. In "The Marine Corps Way", rousing case studies and examples culled from both military and business history illustrate the power of maneuver warfare tactics, and how to use them to win the war for profits and market share.

Book Description

The Marine Corps Way shows managers at all levels how to apply the tactics and techniques of maneuver warfare to achieve overwhelming results in today's fiercely competitive market environment. The Marine Corps Way illustrates the power of maneuver warfare and shows you how to apply it directly to your business. You'll learn how to reshape your organization based on seven guiding principles:
1.Targeting critical vulnerabilities
2.Boldness
3.Surprise
4.Focus
5.Decentralized decision-making
6.Tempo
7.Combined arms

You will also learn how to master the intangibles of any maneuver warfare-based approach and unlock the ingenuity and energy of your people by emulating the Marines' three leadership pillars:

1.Setting the example for others to follow
2.Taking care of those in your charge
3.Investing in the leadership development of each and every member of the organization

The authors provide in-depth treatments of each principle and back them up with historical case studies - forty-six in all - that illustrate the principle in action, both on the battlefield and in the boardroom. Advancing these illustrations one step further, the authors also describe the modern-day techniques and practices that make the Marines such a successful organization and adapt them for application in business.

Embrace these techniques and practices and you'll turn your business into a lean, mean, profit machine that out-thinks and outflanks stronger, better-equipped competitors.

Book Info

Text shows managers at all levels how to apply the tactics and techniques of maneuver warfare to achieve results in today's competitive market environment.

Book Dimension
Height (mm) 233 　　　　　　　　　　　　　　　　　　　 Width (mm) 152

This title highlights leadership strategy designed for the battlefield, adapted for the boardroom. It is based on a cover story in the Harvard Business Review entitled "Maneuver Warfare," "The Marine Corps Way" shows business leaders and managers how to adopt the principles and strategies that have made the Marine Corps so successful. Written by a Wharton professor and two former Marines who have now moved on to the business world, the book brings a consummate mix of business savvy and military know-how to bear on the challenges faced by today's managers. The centerpiece of the management model it espouses is maneuver warfare, in which the forces of disorder and uncertainty are used to undermine an enemy's ability to fight as a coordinated, effective whole. In "The Marine Corps Way", rousing case studies and examples culled from both military and business history illustrate the power of maneuver warfare tactics, and how to use them to win the war for profits and market share.

Book Description

The Marine Corps Way shows managers at all levels how to apply the tactics and techniques of maneuver warfare to achieve overwhelming results in today's fiercely competitive market environment. The Marine Corps Way illustrates the power of maneuver warfare and shows you how to apply it directly to your business. You'll learn how to reshape your organization based on seven guiding principles:
1.Targeting critical vulnerabilities
2.Boldness
3.Surprise
4.Focus
5.Decentralized decision-making
6.Tempo
7.Combined arms

You will also learn how to master the intangibles of any maneuver warfare-based approach and unlock the ingenuity and energy of your people by emulating the Marines' three leadership pillars:

1.Setting the example for others to follow
2.Taking care of those in your charge
3.Investing in the leadership development of each and every member of the organization

The authors provide in-depth treatments of each principle and back them up with historical case studies - forty-six in all - that illustrate the principle in action, both on the battlefield and in the boardroom. Advancing these illustrations one step further, the authors also describe the modern-day techniques and practices that make the Marines such a successful organization and adapt them for application in business.

Embrace these techniques and practices and you'll turn your business into a lean, mean, profit machine that out-thinks and outflanks stronger, better-equipped competitors.

Book Info

Text shows managers at all levels how to apply the tactics and techniques of maneuver warfare to achieve results in today's competitive market environment.

Book Dimension
Height (mm) 233 　　　　　　　　　　　　　　　　　　　 Width (mm) 152