剑桥商务英语辅导教程(BEC 2)

剑桥商务英语辅导教程(BEC 2) - 图书城

增改描述、封面图片

作者:
何光明 主编
ISBN:
9787313034717 , 7313034717
出版社:
出版日期:
2003-9-1
定价:
20.00
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内容提要:
    本书主要特点如下:
1.内容实用,较之初级用书,本书这一特点更为突出,虽然沿用上本书中的部分结构版块(商务阅读,实用句型、商务对话、小组讨论、商务演讲),但内容上更为注重学习者实际语言能力和操作能力的训练,增添了商务礼仪和进出口业务词汇及实用信件两大版块,后者按实际进出口业务流程,向读者逐一展出了国际贸易的具体操作步骤。应试技巧部分则详细介绍了剑桥商务英语(BEC2)的考试情况,同时还提供样卷并作了具体的分析。
2.编排新颖,本书编排承续上册逻辑缜密、形式新颖特点,前半部分主要讨论了商务沟通、职业介绍、工作环境等内容,起到介绍与导读的作用,而后半部分逐步涉及一些较为专业的商务主题。
3.操作性强,各单元前后联系紧密,易于实际操作。通过配以词汇注释的商务阅读、经典句型的学习,然后是商务对话,小组讨论与商务演进的进一步操练以及商务写作部分的详尽讨论和相关练习,能让学习者在实践中做到熟能生巧、学以致用;教师可利用书中提供的新颖模式,充分调动学生的主动性、活跃课堂气氛,充实教学内容,从而切实提高教学水平和教学效果。
编辑推荐:
本书主要特点如下:
1.内容实用,较之初级用书,本书这一特点更为突出,虽然沿用上本书中的部分结构版块(商务阅读,实用句型、商务对话、小组讨论、商务演讲),但内容上更为注重学习者实际语言能力和操作能力的训练,增添了商务礼仪和进出口业务词汇及实用信件两大版块,后者按实际进出口业务流程,向读者逐一展出了国际贸易的具体操作步骤。应试技巧部分则详细介绍了剑桥商务英语(BEC2)的考试情况,同时还提供样卷并作了具体的分析。
2.编排新颖,本书编排承续上册逻辑缜密、形式新颖特点,前半部分主要讨论了商务沟通、职业介绍、工作环境等内容,起到介绍与导读的作用,而后半部分逐步涉及一些较为专业的商务主题。
3.操作性强,各单元前后联系紧密,易于实际操作。通过配以词汇注释的商务阅读、经典句型的学习,然后是商务对话,小组讨论与商务演进的进一步操练以及商务写作部分的详尽讨论和相关练习,能让学习者在实践中做到熟能生巧、学以致用;教师可利用书中提供的新颖模式,充分调动学生的主动性、活跃课堂气氛,充实教学内容,从而切实提高教学水平和教学效果。
目录:
Unit 1 Face-to-Face Interaction
Unit 2 Jobs and Careers
Unit 3 The Place of Work
Unit 4 Interviews
Unit 5 Orgnizational Behavior
Unit 6 Marketing Research
Unit 7 Products
Unit 8 Quality and Price
Unit 9 Advertising
Unit 10 Sales Promotions
Unit 11 Negotiations
Unit 12 Coprorate Culture
Unit 13 Banking
Unit 14 International Trade
Unit 15 Electronic Business
剑桥商务英语(BEC2)应试技巧概述
剑桥商务英语(BEC2)阅读应试技巧
剑桥商务英语(BEC2)写作应试技巧
剑桥商务英语(BEC2)听力应试技巧
剑桥商务英语(BEC2)口语应试技巧
剑桥商务英语(BEC2)应试技巧综合训练答案案
单元补充部分(Unit1~Unit15)写作练习参考答案
书摘:
A: I think so. What have you got then?
B: There are simultaneous translation facilities in the auditorium and there's
a video projector in the conference room.
A: What about microphones and slide projectors?
B: All the rooms have them.
A: Good.
B: What time would you like to start?
A: Nine, I think, then we can fit two sessions in before lunch. What shall
we do for lunch?
B,:There's a bar for drinks and I think we'd have a buffet lunch.
A: Don't they have a sit-down meal?
B: Yes. Would you prefer a sit-down meal, then?
A: I suppose so.
B: OK, I'll arrange it.
A: And I'll find out how many people are going to each presentation.
B: And what other equipment the speakers need.
A: OK.
5 Group -Discussions (小组讨论 )
1) What are the proper manners in making and receiving phone calls?
Hints:
identifying yourself immediately
using polite expressions
answering with a smile
answering the phone promptly
using the callerts name
remembering the "verbal" handshake
2) HOW can you do a great presentation?
Hints
a good beginning (the purpose of your speech)
· proper sentences
· body language (facial expressions, etc. )
· visual aids
· vocal quality
· a proper ending (summarizing the main points)
3) Do you make small talk in office? What are the common topics?
4) Do you belong to a certain office clique in your company? What are the
advantages and disadvantages of office cliques?
5) What's your viewpoint on job-hopping? Do you agree with the practice
of employees' frequent job-hopping?
6) Do you mix your work and social life? What is special within your
culture?
6 Business Speeches(商务演讲)
6. 1 Topics for Speech
Ask students to make a five-minute speech on one of the following
topics. Before making the speech, they should take one or two minutes to
write an outline of their speech.
· What should you pay attention to in your first day at work?
How ……
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